The Academy of Intentional Magic (AIM), a new creative learning platform, launched this week, building on the nearly twenty-year legacy of the Poetry Barn and expanding into a broader commons for artists, writers, teachers, and creatives. The launch comes with a Labor Day invitation for artists to share their works-in-progress in the online community Murmurations, emphasizing the value of creative process over polish.
Founder Lissa Kiernan, citing a line from Kahlil Gibran's "The Prophet" — "Work is love made visible" — explained the ethos behind the Academy. "For artists, that work is often what we can't stop returning to — the poem revised for the tenth time, the scale practiced ad nauseam, the scrappy xeriscape garden. That's the spirit behind the Academy."
Poetry remains AIM's first love, but the frame has widened. The Academy now makes room for artists of all kinds — and especially for what happens between disciplines, when one way of seeing alters another. That interdisciplinary exchange continues year-round in Murmurations, AIM's online community for works-in-progress, questions, discoveries, and creative invitations.
AIM provides a comprehensive ecosystem for working artists, encompassing eight interconnected areas: Community, Education, Mentoring, Publishing, Library, Retreats, Outreach, and Fall Offerings. The online social community allows artists to network, collaborate, and share practices for maintaining balance between creative work and life. Education includes Curated Studios, Craft Labs, and Circles spanning the arts, continuing a tradition that began with AIM's pioneering online poetry workshops. Mentoring offers access to a vetted consortium of master mentors, available from single consultations to ongoing relationships. Publishing provides opportunities to share work through AIM's press and journal. The Library offers free public access to 4,000 volumes of poetry, with a specialization in single-author collections and rare, out-of-print titles. Retreats include immersive experiences and community-wide arts events led by master teaching artists. Outreach partners with high schools to deliver multidisciplinary arts workshops and education.
Fall offerings wander through myth, wonder, and the stars. One of the first is "Sky Writing: Write Your Own Horoscope," a workshop led by somatic astrologer Cory Nakasue, taking place on September 8, 15, 22, and 29 from 6–8 p.m. ET. The workshop approaches the horoscope as a creative and symbolic form — part interpretation, part storytelling, and part poetry.
To mark Labor Day, AIM is inviting artists to share what they're working on in Murmurations — a messy draft, a half-finished painting, a melody, a collage, an outline, an experiment, even the seed of an idea. The invitation comes with no expectation of polish: the Academy wants to see the work while it's still becoming. AIM is also currently inviting teaching artists to propose a practice, experience, or learning module for future offerings.
The Academy of Intentional Magic's programs are available now at www.academyofintentionalmagic.com.
