Capriotti's Sandwich Shop is set to reopen its Colorado Springs location at 5856 Barnes Rd. on September 15, now under new corporate ownership. The 1,433-square-foot restaurant had closed, but its relaunch marks a fresh start for fans of the brand's premium subs, including The Bobbie®, voted "Greatest Sandwich in America," and its award-winning cheesesteaks. The reopening is the first step in a broader brand revitalization in the area, with the Cheyenne Road location also slated for a similar revival.
"We're excited to take over the Barnes Road location and serve Capriotti's loyal Colorado Springs fans under new corporate ownership," said Ashley Morris, Capriotti's CEO. "This community has always shown incredible passion for our subs, and we're committed to giving every guest the high-quality experience they deserve. Best of all, this is just the beginning. We're already gearing up to bring that same commitment to our Cheyenne Road location next." The move to corporate ownership is significant because it allows the company to directly oversee operations, ensuring consistency in food quality, customer service, and overall experience. This direct involvement could lead to improved performance and a stronger foothold in the Colorado Springs market.
To celebrate the grand reopening, the Barnes Road location will host promotions throughout September 15. The first 50 customers at 9 a.m. will receive a free small 8" sub for a future visit, and guests can spin a prize wheel for swag and other prizes. A live radio remote from 2 to 4 p.m. will feature a free-subs-for-a-year giveaway, followed by swag bag giveaways from 5 to 8 p.m. These events are designed to re-engage the local community and attract new customers.
Capriotti's is known for crafting extraordinary sandwiches with premium ingredients. The Barnes Road location will offer the full lineup of fan favorites, including The Bobbie®, made with slow-roasted, hand-pulled Butterball® turkey, and the Classic Cheesesteak, an official member of the Cheesesteak Hall of Fame. The menu also features the new Cooper Sharp® Cheesesteak for a limited time, alongside a selection of subs made with ultra-premium American Wagyu from Snake River Farms®. Regular hours are Sunday through Thursday from 9 a.m. to 9 p.m., and Friday and Saturday from 9 a.m. to 10 p.m. The shop offers dine-in, pickup, delivery, and catering services.
Customers can join Capriotti's Rewards by providing a phone number at checkout or enrolling at capriottis.com/freesub. Opting in for SMS unlocks exclusive deals and updates, including a free small 8" sub. Members also earn points on every purchase, get early access to new menu items, and receive a special birthday reward. For more information, visit capriottis.com or follow the location on Facebook for local updates.
The reopening under corporate ownership is important because it demonstrates Capriotti's commitment to the Colorado Springs market and its confidence in the brand's potential there. By taking direct control, the company can implement its proven operational strategies and ensure a consistent guest experience. This could lead to increased customer satisfaction and loyalty, as well as set the stage for further expansion in the region. The success of this location may also serve as a model for other corporate-owned stores, highlighting the brand's ability to adapt and thrive in a competitive fast-casual landscape.
