DETEC, an engineering and technology firm based in Monterrey, Mexico, has been awarded the prestigious Trilateral Innovation Excellence Award at the Born Global Summit & Awards, held in conjunction with SXSW in Austin, Texas. The award recognizes DETEC as a Born Global innovator that facilitates cross-border collaboration between Mexico, the United States, and Canada.
This accolade underscores DETEC’s growing influence as a tri-national organization with operations in Monterrey, Austin, and Toronto. The company exemplifies international cooperation in telecommunications, engineering, and technology development. CEO Pedro Noriega stated, “This award is a validation that we are on the right track. What we have been building for the last decade or so, taking a step further beyond borders and promoting international collaboration, is starting to become a reality, and we believe we have tremendous potential on a global scale.”
During the awards ceremony, Humberto Hernández Haddad, Consul General of Mexico in Austin, praised DETEC as a quintessential example of successful trilateral cooperation. He noted, “Companies like DETEC are opening new ground for collaboration. They are facilitating the exchange of knowledge, capital, and talent on a global scale to help shape the future of innovation in various sectors, including telecommunications, biomedical services, and many other fields.”
DETEC’s tri-national structure includes partnerships with US-based Tech Ranch, a technology business incubator in Austin, and Canadian collaborators in Toronto. This network focuses on the future of innovation and cutting-edge technology development. A key initiative is DETEC’s work on telecommunications solutions utilizing Qualcomm technology, with a planned manufacture of a 5G cellular phone module within the United States—a major milestone for the company.
As a Mexican-founded company entering the global marketplace, DETEC positions itself as a representative of Latin American innovation on the world stage. Noriega encouraged other emerging founders to “Think global. Be borderless. Mexico has a clear path forward as a leader in innovation and economic development, and we want to inspire others to take that step.”
The Born Global Summit & Awards at SXSW convenes influential entrepreneurs, investors, and policymakers to discuss the future of international business and innovation. DETEC’s achievement marks a technological milestone and underscores its contributions to cross-border collaboration in a highly interconnected world. For more information on DETEC, visit detec-digital.com.


