First Choice Garage Doors, Inc., a leading provider of garage door solutions for residential and commercial sectors in the Mid-Atlantic and Southeast regions, has appointed Eric Herbst as its new Chief Sales Officer (CSO). The announcement, made by the company on January 7, 2026, underscores its commitment to strengthening leadership as it continues to expand its market presence.
Herbst brings more than two decades of experience in the garage door industry, including a nine-year tenure at Overhead Door Corporation, where he honed expertise in sales leadership, customer development, and strategic market expansion. His background includes close collaboration with dealer networks, managing high-performing sales teams, and achieving consistent revenue growth in competitive markets. At First Choice Garage Doors, he will oversee all sales operations for both First Choice Garage Doors and its affiliated company, Marvin Allan Garage Doors. His focus areas include sales strategy, team development, customer relations, and long-term growth initiatives across residential, commercial, and specialty door markets.
“Eric brings a wealth of industry experience and leadership that aligns seamlessly with our vision for growth,” said Mariah Hartzell, COO of First Choice Garage Doors. “His established track record at Overhead Door Corporation and his insight into both dealer and customer needs make him an exceptional addition to our leadership team.”
Herbst expressed enthusiasm about joining the company at a pivotal growth stage. “The company is well-regarded for its commitment to quality service and operational excellence, and I am eager to build upon that strong foundation with the sales team,” he remarked.
First Choice Garage Doors, founded in 2004, serves residential and commercial clients in Maryland, Pennsylvania, Virginia, and North Carolina, specializing in garage door installation, replacement, maintenance, retrofitting, and advanced access technologies. The appointment of Herbst signals a strategic move to enhance sales performance and market reach, leveraging his deep industry knowledge to drive growth. For more information, visit https://firstchoicegaragedoorsinc.com.
The leadership change comes as the company positions itself for continued expansion in the competitive garage door market, with Herbst’s experience expected to play a key role in advancing its sales operations and customer relationships.
