FORTEC Elektronik Aktiengesellschaft, a leading provider of display technology and power supply solutions, has announced a series of management appointments across its international subsidiaries. These moves are part of the company's ongoing reorganization and growth strategy, aimed at broadening the management team and delegating greater responsibility to regional operations.
In the Czech Republic, Martin Novak assumed the role of Managing Director of FORTEC CZ on June 1, 2026. He is responsible for the existing production facility in Dysina and will oversee the planned move to a new production site and expansion. FORTEC CZ manufactures electronic assemblies and DC/DC converters, and also assembles displays with touchscreens. Novak brings over 20 years of international management experience in logistics, production, automotive, and operational management. His expertise includes production and logistics management, process optimization, change management, and organizational development.
At FORTEC US, Paul Hooper took over as Managing Director and Chief Revenue Officer (CRO) on July 1, 2026. Hooper previously served as Managing Director of Sales at FORTEC UK, where he successfully reorganized and developed the business. He now aims to replicate that success in the US market, focusing on organic growth and expanding the company's market position. Working alongside co-Managing Director Scott Makboulian, he will broaden FORTEC's presence in North America. Hooper brings over 30 years of experience in the international electronics industry, with expertise in market analysis, leadership, and sales.
Rhett Evans will succeed Paul Hooper at FORTEC UK effective September 8, 2026. With more than 25 years in the electronics industry, Evans has extensive expertise in embedded computing, display technologies, and customized system solutions. His background includes electronic engineering and significant sales and management experience.
Patrick von Unold will become Managing Director of FORTEC Integrated on October 1, 2026. This subsidiary focuses on display technology and embedded computing, and plays a key role in research and development within the group. Von Unold has international management experience in the electronics industry, with expertise in embedded electronics, display and touch technologies, and human-machine interfaces. His experience spans medical technology, automation, and transport, combining technical knowledge with product strategy and manufacturing processes.
Michael Spatny, COO of FORTEC, explained the rationale behind these appointments: "With the personnel decisions we have taken, we are implementing a key part of the FORTEC Group's new growth strategy. In doing so, we are strengthening the regional divisions and giving them greater scope to respond to the specific characteristics of their respective markets, whilst at the same time benefiting from the strength of an internationally active group."
These leadership changes underscore FORTEC's commitment to decentralizing decision-making and enhancing regional agility. By appointing seasoned executives with deep industry knowledge, the company positions itself to better address local market demands while maintaining cohesive group strategy. The appointments are expected to drive innovation, operational efficiency, and market expansion across key regions.


