In the latest episode of The Building Texas Show, host Justin McKenzie explores why Glen Rose, a small town about an hour south of Fort Worth, has become a surprising tourism hub. With a population of roughly 2,700, Glen Rose punches above its weight, drawing visitors from across the state. The episode features Traci Niedziela, Tourism Director for Glen Rose, who explains that 28% of Texans live within a 90-minute drive, yet many have never explored beyond the state park exit. The conversation reframes Glen Rose as a full weekend destination, not just a quick day trip.
Niedziela details the attractions that pack the Somervell County seat. Listeners get specific previews of Fossil Rim Wildlife Center, including newly born baby giraffes and a baby zebra born in February. The episode also covers Dinosaur Valley State Park, Dinosaur World, and the new animatronic Rex Ann installed at the visitor center. The Texas Amphitheater's June run of The Little Mermaid is staged over an actual water moat, adding a unique twist. Two rivers, Big Rocks Park, and Paluxy River cabin stays such as Anderson Creek Cabins offer additional recreational opportunities.
A citywide scavenger hunt features 98 uniquely painted dinosaurs tied to local businesses. Niedziela explains, 'We've got 98 dinosaurs that are located throughout our city. They're all uniquely painted, so each one represents its business. For example, the hospital has a doctor in front of it, the dinosaur is painted like a doctor. Our school district has a tiger, that's our school mascot, so the dinosaur is painted like a tiger.' Players scan a QR code at any hotel or the visitor center to unlock rewards including Fossil Rim entry passes, Dinosaur World tickets, and free ice cream at Shoo Fly.
The episode also delves into the economic backbone behind a small town with five major hotels. Niedziela credits the nearby Comanche Peak nuclear power plant for driving midweek corporate retreat and conference demand Sunday through Thursday, which props up lodging capacity for weekend leisure travelers. She and McKenzie discuss Leadership Glen Rose, the hospitality training culture among local businesses, and the visibility of Mayor Joe Bowles, who stopped by her office moments before recording to plan a July 4th parade, dunk tank, and hot dog eating contest. The town's 250th birthday weekend will close with a fireworks show reflected over Wheeler Branch Park's water.
Listeners can find planning details at ExploreGlenRose.com, and this episode is available now wherever podcasts are heard.
