Newsworthy.ai today announced the launch of Podcast PR, a product available at podcastpr.news that transforms each new podcast episode into a newsroom-ready press release and distributes it through the Newsworthy.ai and Newsramp.com networks. This initiative addresses a gap in podcast promotion: while podcasters regularly produce newsworthy conversations, much of that content fails to reach the press. Podcast PR automates the process, allowing creators to connect a show's RSS feed once. When a new episode goes live, the system transcribes the audio, drafts a professional release from the actual conversation, and routes it for human review before publication.
Each published credit produces a full press package, including a news-style headline and short abstract, a five-paragraph body of approximately 450 to 550 words, a verbatim pull quote from the episode transcript, four to six reader FAQs grounded in the conversation, category and regional targeting tags, and banner and news imagery drawn from the show or episode artwork. When a feed exposes Podcasting 2.0 chapter art, up to 10 chapter images can be included. The system extracts quotes from what was actually said on the episode, avoiding fabricated statements. Publishers retain control: every draft can be edited and submitted for editorial review before distribution.
The workflow is straightforward. Users connect a feed by adding the show's RSS URL and assigning it to a brand on Newsworthy.ai. The platform imports the back catalog and monitors for new episodes. When a new episode publishes, Podcast PR transcribes the audio and generates the press release from the real conversation, highlighting key topics, featured guests, and the organizations they represent. Users then review and edit the draft as needed, submit it for editorial review, and publish. Each published release uses one Podcast PR credit from the brand's balance. A free Newsworthy.ai account is required to review and submit releases.
The benefits extend beyond the podcast itself. By identifying key topics, guests, and companies mentioned, Podcast PR gives hosts a way to deliver additional value to their guests. Instead of exposure only through the podcast audience, guests and their organizations gain visibility through a professionally distributed news release designed for search engines, AI-powered search platforms, and online news discovery. This approach creates broader awareness for the podcast, host, featured guests, and connected companies. As people search for topics covered in an episode, they have more opportunities to discover not only the discussion but also the experts and organizations behind it.
“Great podcast interviews deserve to live beyond the podcast player,” said David McInnis, founder of Newsworthy.ai and pioneer of the News Marketing discipline. “Podcast PR helps turn every episode into a discoverable news asset by highlighting not only the conversation itself, but also the guests, the organizations they represent, and the ideas they share. That creates lasting value for everyone involved in the episode.”
Distribution is a key component. Every published release receives full Newsworthy.ai and Newsramp.com distribution, syndicating to hundreds of online publications and news sites. Releases include deep JSON-LD structured data at no upcharge and are public, timestamped, entity-rich, and permanently archived. This format is designed for indexing by Google and for discovery by AI assistants such as ChatGPT, Claude, Perplexity, and Gemini. Releases are scored for SEO, factual density, and semantic clarity, ensuring the strongest moments from an episode surface when someone asks about the topic.
“Every podcast episode is an opportunity to build awareness,” said Mark Willaman, co-founder of Newsworthy.ai. “Podcast PR helps ensure the people, companies, and ideas featured in each conversation become more discoverable long after the episode is published.”
Pricing is credit-based with no subscription or retainer. One credit publishes and distributes one press release from a podcast episode, starting at $129 per release with discounts for multi-credit packages. Podcast PR is available now at podcastpr.news. Getting started requires creating or signing in to a Newsworthy.ai account, connecting a feed, choosing a brand, buying credits, and publishing the next episode as news.
