SoftwareOne has achieved the AWS Data Competency in the Analytics and Database categories, a recognition that underscores the company's growing role in helping enterprises modernize mission-critical database workloads on AWS and turn data into business value. The competency is one of AWS's most rigorous partner validations, awarded only to partners with proven customer success and deep technical expertise. For businesses grappling with rising database costs and fragmented data, this signals a trusted path to modernization and AI readiness. The announcement was first reported by NEWMEDIAWIRE.
"Most enterprises we work with are paying more than they need to for their databases and sitting on data they can't yet put to work," said Gudmundur Adalsteinsson, Chief Channels & Ecosystems Officer at SoftwareOne. "With 23 AWS Competencies, this recognition reflects both sides of how we help. We optimize, modernize databases and move from proprietary licensed engines to open-source alternatives to cut costs. And we help customers innovate, building the data foundations that AI and agentic AI projects depend on. Good data is what separates AI pilots from AI results."
The competency covers two critical areas. In Analytics, SoftwareOne helps customers extract value from data by building data lakes and analytics platforms on AWS that turn fragmented data into actionable insight. In Database Services, it helps customers migrate, modernize, and manage production database workloads, ensuring new applications are built on the right database type and running FinOps-driven assessments to reduce cost and improve efficiency.
The recognition builds on SoftwareOne's existing AWS credentials, including the AWS AI Services Competency and AWS Machine Learning Competency, as well as its participation in the AWS Generative AI Partner Innovation Alliance. Together, these reflect an ability to take customers from data foundations to AI in production.
Customer results illustrate the impact. Popular Book Company (Singapore) replaced a legacy SAP Business Warehouse with a data lakehouse on AWS, reducing reporting time by 70%. Link Tiketti (Finland) implemented zero-ETL replication from Amazon Aurora MySQL to Amazon Redshift, reducing latency to under a minute. Link Phone House (Spain) optimized data pipelines with Amazon Redshift, AWS DMS, AWS Lambda, and Amazon S3, cutting marketing campaign creation time from seven days to one hour. Link
"SoftwareOne delivered more than they promised. The speed and flexibility of our new AWS platform is remarkable, and with Generative AI, our teams are asking questions of our data we never thought possible. This is the foundation for our next phase of growth," said the Retail General Manager at Popular Book Company.
As an AWS Premier Tier Services Partner, SoftwareOne continues to expand its collaboration with AWS. The competency matters because it gives enterprises a validated partner to modernize data estates and put AI into production, addressing a market where many AI initiatives stall due to poor data foundations. With about 12,000 professionals in over 70 countries, SoftwareOne is positioned to help organizations optimize costs and innovate. More details are available at www.softwareone.com, and the original release can be viewed at www.newmediawire.com.


