VWEAR, a black-owned fashion technology company based in New York, NY, officially launched on January 7, 2026, introducing a virtual fitting room solution that allows online shoppers to see how clothes will look on their bodies using an uploaded photo. The technology, developed over a decade, aims to reduce the frustration of ill-fitting clothes and the high rate of returns in e-commerce.
VWEAR's AI-powered system integrates seamlessly with major e-commerce platforms, including WooCommerce, Shopify, BigCommerce, Wix/Squarespace, and WordPress. Unlike other virtual try-on tools, VWEAR operates as a native application on apparel websites, providing a more immersive and accurate experience. The company's CEO and Founder, Erving Percy, emphasized that the technology blends fun, accuracy, and confidence, allowing shoppers to "Try-it on from anywhere in the world before you buy-it online."
The launch marks a significant milestone for VWEAR, which has spent the last 10 years perfecting its virtual fitting room. The company believes this innovation will help retailers boost traffic and provide shoppers with an exciting new experience. According to the press release, VWEAR is now live and available for integration, inviting retailers and shoppers to join the movement and experience a new standard in virtual try-on.
Erving Percy, as a visionary leader, is committed to breaking barriers and driving diversity in both fashion and technology. VWEAR is positioned as a solution to the common problem of sizing uncertainty in online shopping, which often leads to returns and dissatisfaction. By enabling customers to visualize fit before purchase, the technology promises to enhance customer confidence and reduce environmental waste associated with returned goods.
For more information, visit the official website at https://www.vwearshop.com.
